A new brand “TURTLES” is born
The company in Trevisana picks up on this demand and has a sense of modern and stylish design. Coupled with the years of know-how in metalworking, the first shoe chains for a broad market are being launched under the newly founded brand name TURTLES, which are rapidly gaining notoriety and customers throughout Italy.
In 2006, TURTLES launches the first real shoe claw with metal tips on the market and broadened the product range to satisfy even the most demanding mountaineers’ demands for sophisticated technical possibilities. From 2010, TURTLES will become increasingly important and interesting.
Takeover by NORTEC
In January 2012, NORTEC Sport GmbH is founded and acquires the brand TURTLES. The ingenuity and technological achievements of the last decades are led into the future under a new name.
With the new name NORTEC, the specialization in high-tech products for winter and mountain sports will be continued and enriched: pioneers in the field of sports equipment and design set new standards for product development, international top athletes are included in the test phases and new distribution channels are developed.
In 2013, NORTEC launched the project RACE with the goal of developing a completely new shoe claw, specially tailored to the harsh conditions and high demands of international sky race competitions.
A year of development, numerous test circles of prototypes and the feedback of selected professional athletes at the highest level were the cornerstone of the patented model TRAIL, which will be presented for the first time at ISPO 2014.
The limit of 100g / piece is broken revolutionary, the development idea “engineered for the racers” to the successful concept.
Ein Grundstein wird gelegt
Enrico Granzotto founds in 1979 the handicraft company GRANZOTTO Snc in the province of Trevisana in Italy.
In the following years, growing tourism has led to an increasing demand for sophisticated and high-quality walking and climbing aids for safe movement in alpine terrain. Also the recreational sport in the winter – off the slopes – occupies an ever greater value for amateur athletes and calls for high-quality equipment.
… and a vision
Today, NORTEC is a pioneer in the field of quick fit shoe claws, redefining functional and technical running equipment.
NORTEC is meeting the challenges of strong competition in the sports market with increasing concentration and mechanization. The sophisticated range of high-tech Micro Crampons is aimed at professional athletes and those who want to carry out winter and endurance sports at a high professional level. Trail running, sky racing and alpine running in winter as endurance and competitive sports are no longer disciplines reserved for professionals. The NORTEC product range is characterized by specialized, safe equipment for every requirement.
Design, material selection and processing are subject to the core values of lightness, safety and technology.
Specializing in winter sports and trail running as well as many years of experience in top-level sport make it possible for NORTEC to continually expand its product range.
In the winter of 2018, the first high-tech gaiters and running backpacks will be presented. They are the logical conclusion of decades of experience. In the future, NORTEC will be offering new products, innovative additions and sophisticated equipment for outdoor use.